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Pakistani Agency Clinches International DOOH Awards for Innovative Campaigns

Pakistani Agency Clinches International DOOH Awards for Innovative Campaigns

Raeem International, previously known as Core Media Pakistan, has made waves at the OOH Advertising Awards India 2024, securing two international accolades for their groundbreaking digital out-of-home (DOOH) campaigns.

The agency’s LUX campaign, “Illuminating The Story To Life,” earned a Silver Award, impressing judges with its creative storytelling and visual appeal. This campaign has also garnered nominations in three other prestigious competitions: Campaign Asia Awards, The Drum Awards, and OOH Advertising Awards India.

Raeem International’s innovative approach was further recognized with a Bronze Award for their Ponds campaign, “Bina Chip Chip Soft Skin.” This project marked a significant milestone as Pakistan’s first Audible DOOH advertisement, showcasing the agency’s commitment to pushing industry boundaries.

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These achievements highlight the growing prominence of Pakistani and Indian advertising on the global stage. The success of Raeem International at the OAA Awards 2024 underscores the agency’s dedication to creating impactful campaigns that resonate with audiences and enhance brand visibility.

Industry observers note that this recognition not only celebrates Raeem International’s accomplishments but also fosters a spirit of creativity and collaboration between Pakistan and India in the advertising sector.

For more details on Raeem International and their award-winning work, interested parties can visit the agency’s website. The complete list of winners from the OAA Awards 2024 is available on the OAC Asia website.